Thursday, May 22, 2008

Notes from an Advertising Executive

By Joe Grimaldi
Chief Executive Officer

Here are some thoughts from Joe Grimaldi who is the CEO at Mullen. Mullen is a renowned advertising agency with locations in Massachussetts, North Carolina, Pennsylvania and Michigan. As a huge supporter the internship program, Joe actively engages with interns on various occasions. He speaks to them during their first week during a lunch and learn session, judges their final new business presentation, and loves to get to know them in the cafeteria.

1. What do you feel is the most differentiating feature about Mullen’s internship program, and how has this benefited the students, and the agency?

“We care about the education the interns get and put time, energy and senior management involvement into it. We need the best people to come into the business if we are to be a competitive industry, and the best way to do that is to help shape them. It’s an industry cause.”

2. Did you intern anywhere before you started working? If so, where? What was it like?

“No. I got lucky and walked out of school in Manhattan and into the media department of a top 5 agency.”

3. Name one trait you love to see in your interns, but feel you don’t see enough of?

“Two things, actually: 1) Being a sponge that absorbs everything with unbridled enthusiasm and organized thought. 2) The ability to voice original thought and ideas in a way that is not easily dismissed by people with significantly more experience.”

For more internship related tips, visit the advice column Take Note